Thursd Now is the Real Time Intelligence Layer of the Global Flower and Plant Industry

Thursd Now is the dedicated news and announcements category for the global floriculture industry. It delivers verified industry news, official press releases, market updates, regulatory developments, and trade-related announcements in a clear, factual, and time-sensitive format. Designed for professionals who need to stay informed without noise, Thursd Now prioritizes accuracy, attribution, and relevance across the entire supply chain.

This category functions as a continuously updated reference point for growers, breeders, exporters, traders, logistics partners, retailers, and industry organizations. Every item is structured for fast scanning, reliable context, and long-term discoverability by search engines and AI systems. No opinion. No speculation. Just what happened, who it affects, and why it matters.

Optimized for Google News and built for AI-driven discovery, Thursd Now strengthens Thursd’s role as the industry’s trusted source for factual reporting and market signals. It is where professionals track change as it happens and where the floral industry documents its own momentum.

Thursd Now global flower and plant industry news

Follow real-time news from the flower and plant industry. Thursd Now aggregates press releases, market updates, policy changes, trade developments, and corporate announcements into a single authoritative stream. Built for decision makers who value speed, clarity, and verified information across global floriculture.

Filters
popular flowers
What Are the Most Popular Flowers in the World? This is a breakdown of global floral demand, highlighting key varieties and what makes them essential across retail, events, and supply chains.
The Drew Barrymore Show With Kristen GVY
Why Flowers Are Not Supposed to Last: Kristen Griffith-VanderYacht on The Drew Barrymore Show A touching moment when Kristen reveals that flowers make you stop... you have to live in the moment!
Michael ‘Mr Plant Geek’ Perry on Beekenkamp’s Pericallis Pop: The Plant With the Best Timing of All!
Pericallis Pop: The Plant With the Best Timing of All! From Beekenkamp, these plants burst onto the scene like a perfectly timed encore, bringing vibrant, unapologetic color just when we all need it most.
Yellow Calla Plants Easter
Yellow Calla Plants Bring a Soft Glow Into Your Home and Garden Yellow Calla plants have a simple way of shifting the mood in a room. With their clean lines, sunny color, and calm presence, they fit right into spring styling and everyday floral moments.
Dummen Orange Cayambe
Dümmen Orange Open House – Middle of the World, Where Roses Reach Their Peak The theme of this year’s Open House, 'Mitad del Mundo' (Middle of the World), reflects Ecuador’s role as one of the main producers of high-quality roses worldwide.
Floral Events Thursd Now
Apr 01 | 3 min read
De Ruiter Innovations
De Ruiter Innovations Strengthens Its Position at HortiFlora 2026 A strong presence in Ethiopia supports growers with local trials, premium rose varieties, and insights shaping the floral market.
Floral Events Cut Flowers
Apr 01 | 3 min read
This Is What Marginpar’s 100% FSI Compliance Certification Means for Their Sustainability Operations.
Marginpar Is Now 100% FSI Compliant – This Is What It All Means "This means that every stem we grow, at our own farms and at our partner farms, comes from a place that is certified according to internationally recognized environmental and social standards."
The Tenth Edition of HortiFlora Expo Ethiopia 2026 Didn’t Just Celebrate a Decade of Growth but Also Sent Strong Signals About Where the Sector Is Heading.
What Ethiopia’s HortiFlora Expo 2026 Revealed About the Industry’s Next Chapter The tenth edition of the fair didn't just celebrate a decade of growth but also sent strong signals about where the sector is heading. Here's what was said and what it means for you.
United Selections Open Days Colombia
United Selections Open Days in Colombia Brought Breeding Closer to the Market Report from the event focused on connection, interaction, and knowledge sharing; helping growers make real choices for future plantings.
Michael 'Mr Plant Geek' Perry: Living Creations® Hydrangea Series Combines Beauty and Reliability
The Living Creations Hydrangea Series: Dutch Innovation in Garden Beauty The collection and class-leading marketing was developed by entrepreneur Alex Schoemaker, whose work has focused on creating stronger, more resilient ornamental Hydrangea suited to today’s gardens.
Which Are the First Flowers of Spring to Bloom, and Why They Come Before Others.
Which Flowers Bloom First in Spring? Whether they are in a wild woodland or an urban garden, these early messengers set the stage for the full floral spectacle of spring to unfold.
Jacqui Owen
At the Heart of the Mark-Making – Botanical Precision and Fine Art There is a specific kind of magic that happens when fine art and floristry collide and this is the result.
four phones with a thursd page open

Can't get enough?

Subscribe to the newsletter, and get bedazzled with awesome flower & plant updates

Sign up